Onitsuka Tiger is a Japanese sports brand with a great athletic heritage. It is famous and known worldwide for quality and innovation year after year with their products. His entire collection is manufactured with traditional methods and inspiration needed to surprise the audience today.
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Onitsuka Tiger is a division that handles footwear and urban retrorunning the Asics brand, occupy an important place in the world of fashion, sport and sneaker heads.
Before called Asics, the Japanese brand was named after its founder, Kitachiro ONITSUKA After the war Mr. Onitsuka saw in sport a ray of hope and optimism for the youth of his country. He then decided to start producing running shoes and basketball.
Thanks to the Olympic Games in Mexico 68, the brand achieved worldwide fame and, aware that he must have a recognizable logo, Onitsuka invents the Crusades bands thereafter appear on all sides of your shoes. Bands Mexico are referred to honor the 68 OG.
Onitsuka Tiger has been in numerous films, beginning with the movie "Game Of Death" where Bruce Lee (sadly died just before release) was wearing the Asics Tai Chi in fighting Kareem Abdul Jabbar. Quentin Tarantino paid tribute to Uma Thurman fit by the Onitsuka Tiger Mexico 66 version of Tai Chi. These shoes were extremely successful worldwide.
If Onitsuka had managed to become popular thanks to movies like Kill Bill, Asics, besides being a reference for runners from around the world, has managed to be a reference for sneaker heads. His first collab in 2004 at the hands of the California Proper shop was the first of a large number of highly successful collaborations with Patta (Amsterdam), Colette (Paris), Solebox (Berlin) or Alife (New York), by mention a few.